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Director's Blog

December 02, 2011

There are two parts of movie finance, the production budget and the P&A (prints and advertising) budget.

Most filmmakers work incredibly hard, often for years, to secure the funding to get a movie made. But when a movie’s finished that’s when the most expensive part of the process begins – securing the funding to make the prints and promote the movie in theaters. Hollywood studios spend a fortune advertising new movies. Since we can’t compete with that financially, we need all the support we can get, both from the press (which appreciates Deadline’s story of two investigative reporters solving a racially-motivated murder) and from you.

Now that Deadline’s finished and we have our Deadline Premiere Tour plan in place, we’re continuing to raise P&A. As part of that effort, we’ve just launched a Kickstarter campaign to allow us to bring Deadline to more theaters in more places and the pledges are already coming in.

By pre-ordering tickets and Deadline DVDs you’ll help us take our Deadline Premiere Tour to as many cities as possible beginning in February. Click the link to learn more:

Deadline on Kickstarter

We believe Deadline is an important movie that needs to be seen in as many places as possible. We really appreciate your help making that happen.